Business cards are something that we take for granted when we shouldn’t. The look, feel, and message on a card help people determine how they view you and more importantly, if they will even remember you.
If you don’t have a business card and are looking to create one, here are some things to keep in mind:
- Color – we usually take colors for granted, but there are meanings behind them
- Paper – the quality of your card says something about you. The last thing you want to use is cheap paper or a material like metal which doesn’t allow others to write on your card.
- Uniqueness – if your business card doesn’t stand out in a pile filled with other cards then the chances are people won’t remember you by looking at your business card. You need to make your card unique somehow.
- Typography – fonts have a voice, so choose one that best represents who you are and make sure to choose one that is easy to read.
- Feel – touch is an important sense that we all have and your business card should appeal to that sense. If you want to represent that you are a corporate person who is very structured and ridged, you probably should have a hard business card with sharp corners.
- Before you hand your business card to someone else, you need to make sure your card has the information it should but also truly says something about you. This will help them remember you and at the very least stay in touch once in awhile.
My business cards were design double sided, matt cello laminated and embossed with my name in a solid font. Design is sticking with my style of minimalistic simple and clean.